{"product_id":"goodbye-yellow-purple-shampoo-neutralizing-wash-10-1-fl-oz-anti-yellow-vegan-shampoo-for-blonde-gray-hair-ph-balanced-professional-salon-formula","title":"GOODBYE YELLOW Purple Shampoo Neutralizing Wash – 10.1 Fl Oz | Anti-Yellow Vegan Shampoo for Blonde \u0026 Gray Hair | pH Balanced | Professional Salon Formula","description":"\u003cp data-path-to-node=\"0\"\u003eThe \u003cb data-path-to-node=\"0\" data-index-in-node=\"4\"\u003eSchwarzkopf Professional GOODBYE YELLOW Neutralizing Wash\u003c\/b\u003e (10.1 Fl Oz \/ 300 ml) is a highly pigmented anti-yellow shampoo engineered to instantly neutralize brassy, warm, and yellow undertones in blonde, bleached, highlighted, and gray hair.\u003c\/p\u003e\n\u003cp data-path-to-node=\"1\"\u003eBelow is a detailed product breakdown, focusing on its formula, benefits, and professional application guide.\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"3\"\u003eProduct Overview\u003c\/h2\u003e\n\u003cp data-path-to-node=\"4\"\u003eGOODBYE YELLOW is a professional-strength, highly concentrated purple shampoo that delivers a targeted anti-yellow action. Unlike traditional, milder color-depositing shampoos, this formula acts as a tonal treatment, instantly cooling down warm tones while thoroughly cleansing the hair. It is specifically formulated to maintain clean, icy, and bright cool blonde or silver results between salon visits.\u003c\/p\u003e\n\u003ch3 data-path-to-node=\"5\"\u003eKey Features \u0026amp; Benefits\u003c\/h3\u003e\n\u003cul data-path-to-node=\"6\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,0,0\"\u003e\u003cb data-path-to-node=\"6,0,0\" data-index-in-node=\"0\"\u003eIntense Neutralization:\u003c\/b\u003e Formulated with a calibrated blend of direct purple and blue pigments to effectively cancel out stubborn yellow undertones.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,1,0\"\u003e\u003cb data-path-to-node=\"6,1,0\" data-index-in-node=\"0\"\u003epH-Balanced Formulation:\u003c\/b\u003e It features a balanced pH level of 4.5. This helps the hair structure tighten and locks the pigment in place for long-lasting color retention.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,2,0\"\u003e\u003cb data-path-to-node=\"6,2,0\" data-index-in-node=\"0\"\u003eGentle Cleansing:\u003c\/b\u003e Cleanses the hair fiber effectively without stripping essential moisture, leaving hair fresh and vibrant.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,3,0\"\u003e\u003cb data-path-to-node=\"6,3,0\" data-index-in-node=\"0\"\u003e100% Vegan Formula:\u003c\/b\u003e Free from animal-derived ingredients, making it an eco-conscious choice for clean beauty routines.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"6,4,0\"\u003e\u003cb data-path-to-node=\"6,4,0\" data-index-in-node=\"0\"\u003eProfessional Salon Standard:\u003c\/b\u003e Delivers high-performance, predictable toning results trusted by stylists worldwide.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-path-to-node=\"7\"\u003eTarget Hair Types\u003c\/h3\u003e\n\u003cul data-path-to-node=\"8\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,0,0\"\u003eLightened, bleached, or highlighted blondes (levels 8 to 10).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,1,0\"\u003eNatural silver, white, or gray hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"8,2,0\"\u003ePlatinum and ash blonde color-treated hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-path-to-node=\"10\"\u003eHow it Works\u003c\/h2\u003e\n\u003cp data-path-to-node=\"11\"\u003eThe science behind the shampoo relies on color theory. Violet\/purple sits directly opposite yellow on the color wheel. When applied to the hair, the direct pigments are deposited onto the hair cuticle, visually neutralizing any underlying warm pigment and revealing a crisp, neutralized cool tone.\u003c\/p\u003e\n\u003ch2 data-path-to-node=\"13\"\u003eHow to Use (Application Guide)\u003c\/h2\u003e\n\u003cp data-path-to-node=\"14\"\u003eBecause of its high pigment concentration, proper application is key to achieving an even tone and preventing over-pigmentation (purple staining).\u003c\/p\u003e\n\u003col start=\"1\" data-path-to-node=\"15\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"15,0,0\"\u003e\u003cb data-path-to-node=\"15,0,0\" data-index-in-node=\"0\"\u003ePrep:\u003c\/b\u003e Wet hair thoroughly. Wear professional gloves to prevent the highly pigmented purple formula from staining your hands or nails.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"15,1,0\"\u003e\u003cb data-path-to-node=\"15,1,0\" data-index-in-node=\"0\"\u003eApply:\u003c\/b\u003e Apply an even, generous amount from roots to ends, massaging gently into a rich lather.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"15,2,0\"\u003e\u003cb data-path-to-node=\"15,2,0\" data-index-in-node=\"0\"\u003eTiming:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul data-path-to-node=\"15,2,1\"\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"15,2,1,0,0\"\u003e\u003cb data-path-to-node=\"15,2,1,0,0\" data-index-in-node=\"0\"\u003eFor Daily Maintenance:\u003c\/b\u003e Leave on for up to \u003cb data-path-to-node=\"15,2,1,0,0\" data-index-in-node=\"42\"\u003e1–2 minutes\u003c\/b\u003e to keep cool tones refreshed.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"15,2,1,1,0\"\u003e\u003cb data-path-to-node=\"15,2,1,1,0\" data-index-in-node=\"0\"\u003eFor Intense Toning (Salon-Level Correction):\u003c\/b\u003e Leave on for up to \u003cb data-path-to-node=\"15,2,1,1,0\" data-index-in-node=\"64\"\u003e5 minutes\u003c\/b\u003e to drastically reduce severe brassiness. \u003ci data-path-to-node=\"15,2,1,1,0\" data-index-in-node=\"115\"\u003eMonitor closely to avoid over-toning.\u003c\/i\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"15,3,0\"\u003e\u003cb data-path-to-node=\"15,3,0\" data-index-in-node=\"0\"\u003eRinse:\u003c\/b\u003e Rinse the hair thoroughly with cool or lukewarm water until the water runs completely clear.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp data-path-to-node=\"15,4,0\"\u003e\u003cb data-path-to-node=\"15,4,0\" data-index-in-node=\"0\"\u003eFollow Up:\u003c\/b\u003e Follow with a hydrating professional conditioner or mask, as highly pigmented toning shampoos can sometimes feel slightly drying.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cblockquote data-path-to-node=\"16\"\u003e\n\u003cp data-path-to-node=\"16,0\"\u003e \u003c\/p\u003e\n\u003c\/blockquote\u003e","brand":"Schwarzkopf","offers":[{"title":"Default Title","offer_id":53839210086764,"sku":null,"price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/41u5_5Q9YhL._SL1280.jpg?v=1780412672","url":"https:\/\/beautybrats.com\/products\/goodbye-yellow-purple-shampoo-neutralizing-wash-10-1-fl-oz-anti-yellow-vegan-shampoo-for-blonde-gray-hair-ph-balanced-professional-salon-formula","provider":"BEAUTY BRATS","version":"1.0","type":"link"}