{"title":"plum","description":"","products":[{"product_id":"plum-naturstudio-all-day-wear-kajal-water-smudge-proof-24-hour-long-stay-intense-matte-black-gel-finish-2-in-1-kajal-eyeliner-suitable-for-sensitive-eyes-contact-lenses-includes-sharpener-1-2g","title":"Plum Naturstudio All-Day-Wear Kajal | Water \u0026 Smudge-Proof | 24-Hour Long Stay | Intense Matte Black | Gel Finish | 2-In-1 Kajal \u0026 Eyeliner | Suitable for Sensitive Eyes \u0026 Contact Lenses | Includes Sharpener | 1.2g","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eIntense Matte Black Finish: Achieve a bold, dramatic look with this deeply pigmented kajal, delivering an intense matte black color that enhances your eyes beautifully.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eWater \u0026amp; Smudge-Proof Formula: Enjoy a flawless eye look all day long with this water-resistant and smudge-proof kajal, ensuring your makeup stays put without smudging or fading.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e24-Hour Long Stay: Experience uninterrupted beauty with a long-lasting formula that provides up to 24 hours of wear, perfect for busy days and special occasions.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e2-In-1 Kajal \u0026amp; Eyeliner: Versatile design allows use as both a kajal on the waterline and an eyeliner on the eyelids, offering flexibility in creating various eye makeup styles.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eSuitable for Sensitive Eyes \u0026amp; Contact Lens Wearers: Formulated to be gentle on the eyes, making it ideal for those with sensitive eyes and contact lens users.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eFor the first time in India, an ophthalmologically approved kajal pencil with a gel liner like performance. 100 percent smudge proof, water-proof single swipe brilliant black kohl cum liner that's also gentle on your eyes. Can be used as a kajal cum liner. All Plum packaging is 100% recyclable. Once you’ve used up all the goodness in your Plum bottles, send your empties to us and we’ll recycle them! Just reach out to us on our customer care contact number or email id and share your complete address and contact number to request a pick-up. NOTE : This product does not contain salicylic acid\u003c\/span\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/sota\/916ba837-313d-4bea-989f-73997437a94a.__CR0,0,970,600_PT0_SX970_V1___.jpg\" alt=\"\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/sota\/e261bf66-eb01-45e2-9dd1-785515881aa1.__CR0,0,970,600_PT0_SX970_V1___.jpg\" alt=\"\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/sota\/2d7d3d29-f00d-491c-9840-f5c94060d771.__CR0,0,970,600_PT0_SX970_V1___.jpg\" alt=\"\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/sota\/ca1951aa-bb95-4352-8f1b-842303334a85.__CR0,0,970,600_PT0_SX970_V1___.jpg\" alt=\"\"\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":53950369530220,"sku":"B0191U3LU0","price":13.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/41z2nKLkwWL._SL1100_a05d5fad-1875-4756-b090-4dea1a0a3f8d.jpg?v=1782382354"},{"product_id":"plum-green-tea-face-toner-for-oily-acne-prone-skin-with-glycolic-acid-alcohol-free-fights-pimples-tightens-pores-controls-oil-gently-exfoliates-dead-skin-cells-women-men-200ml","title":"Plum Green Tea Face Toner For Oily, Acne-Prone Skin | With Glycolic Acid | Alcohol-Free | Fights Pimples | Tightens Pores | Controls Oil | Gently Exfoliates Dead Skin Cells | Women \u0026 Men | 200ml","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eHelps in Fighting Acne \u0026amp; Improving Skin Tone: Green tea extracts prevent new acne formation and target acne-causing bacteria, while glycolic acid gently exfoliates dead skin cells, helping to clear and even out skin tone.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eAlcohol-Free Formula: This toner is 100% alcohol-free, avoiding the drying effects of alcohol while still delivering effective astringency and tightening of pores.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eMade with Natural Ingredients: Contains antioxidant-rich organic green tea extracts, which are anti-inflammatory, anti-bacterial, and help reduce signs of aging, providing a healthy boost to your skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eGentle Exfoliation: Glycolic acid, known for its gentle exfoliating properties, helps to renew skin by removing dead cells and promoting a fresh, smooth complexion.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eHow to Use: After cleansing, apply a small amount of toner to your face with a cotton ball or your hands, allow it to air dry, and follow with a moisturizer for optimal hydration and skin care.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\n\u003ch3\u003e\u003cspan\u003eProduct Description\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eGoodness: figuring out an alcohol-free alternative - with added green tea extracts. Lets put alcohol to better use. best alcohol-free toner from Plum. Make this an essential part of your skin care regimen for clear, smooth, well-toned skin. Astringency (tightness) on your skin that you can feel - great for enlarged pores. Antioxidant organic green tea extracts that help control blemishes and acne (pimples). And gentle exfoliation of debris and dead cells thanks to glycolic acid. 100 percent alcohol-free. All Plum packaging is 100% recyclable. Once youve used up all the goodness in your Plum bottles, send your empties to us and well recycle them! Just reach out to us on our customer care contact number or email id and share your complete address and contact number to request a pick-up.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eFrom the Manufacturer\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eNatural, alcohol-free astringent, antioxidant skin toner.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThoughtfully formulated natural toner without the drying effects of alcohol. You can feel the astringent effect of green tea, while the gentle exfoliation of glycolic acid helps remove dead cells and debris from your skin.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eAlcohol-free\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAlcohol has been traditionally used in toners because it can shrink pores. However, it is well known that alcohol can irritate and dry skin. This alcohol-free toner is 100% free of ethyl alcohol or its derivatives!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eOrganic green tea extracts\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA great natural astringent (tightens pores), green tea is also anti-inflammatory, anti-bacterial, and provides the skin with nourishing anti-oxidants to decrease the signs of aging.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eGlycolic acid\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMore famously used in peels, glycolic acid is an AHA (alpha hydroxyl acid) that helps keep skin refreshed and renewed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eAbout Plum natural skin care\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlum is India's first online-only beauty solution brand focused on restoring and maintaining your skin as nature made it to be. Always free of parabens, phthalates, SLS and other harmful chemicals.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":53955184984428,"sku":"‎ B00OCJ5M6C","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/41DmCFHRpGL._SL1001.jpg?v=1782466522"},{"product_id":"plum-green-tea-revitalizing-face-mist-for-oily-acne-prone-skin-refreshes-hydrates-makeup-setting-spray-100-vegan-cruelty-free-100ml","title":"Plum Green Tea Revitalizing Face Mist | For Oily \u0026 Acne-Prone Skin | Refreshes \u0026 Hydrates | Makeup Setting Spray | 100% Vegan \u0026 Cruelty-Free | 100ml","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eInstant Refreshment – Provides a cooling sensation that revitalizes tired skin, leaving it feeling fresh and energized.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eHydration Boost – Infused with aloe vera extract to deliver immediate moisture, enhancing skin's suppleness.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eAntioxidant Protection – Enriched with green tea extracts to combat acne and protect against environmental damage.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eMakeup Setting – Doubles as a setting spray, ensuring makeup stays in place while imparting a natural, dewy finish.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eSuitable for Oily \u0026amp; Acne-Prone Skin – Formulated specifically for oily and acne-prone skin types, balancing oil production without clogging pores.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eSpray your way to refreshed skin! The afternoon slump is real, ladies! Not just for you, but for your skin too. Which is why we have created the perfect face mist to provide you freshness on the go. This easy to carry, quick spray face mist is designed specifically for combination and oily skins, rich with antioxidant green tea, soothing aloe juice, and a whole lot of natural goodness. Midday blues, you will not be ‘mist’! NOTE : This product does not contain salicylic acid\u003c\/span\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/vc\/eab81966-7205-453a-baa3-60ae11a3864f.__CR0,0,970,300_PT0_SX970_V1___.png\" alt=\"Plum Green Tea Revitalizing Face Mist\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/vc\/903792f9-8f33-4c59-a9b6-461fbad19ec8.__CR0,0,970,300_PT0_SX970_V1___.png\" alt=\"2\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/vc\/2ece79a2-239d-4c08-bd3a-01c2299aa1bb.__CR0,0,970,300_PT0_SX970_V1___.png\" alt=\"3\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/vc\/f883ed36-421b-4d6a-8703-49cab5e340b1.__CR0,0,970,300_PT0_SX970_V1___.png\" alt=\"4\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media\/vc\/4d359e78-6331-4b58-852b-ec5bdaab4f0b.__CR0,0,970,300_PT0_SX970_V1___.png\" alt=\"5\"\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":53955186753900,"sku":"B07C229HS1","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/418HocniMML._SL1001.jpg?v=1782466992"},{"product_id":"plum-3-niacinamide-rice-water-face-toner-alcohol-free-toner-for-oily-acne-prone-dry-combination-skin-pore-tightening-glowing-skin-fades-blemishes-brightens-smoothens-women-men-150ml","title":"Plum 3% Niacinamide \u0026 Rice Water Face Toner | Alcohol-Free Toner for Oily Acne Prone Dry Combination Skin | Pore Tightening \u0026 Glowing Skin |Fades Blemishes, Brightens \u0026 Smoothens | Women \u0026 Men | 150ml","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eNon-Drying Toner with Niacinamide for Acne and Blemishes: This niacinamide face toner contains 3% niacinamide to fade blemishes and regulate oil. It’s ideal as a toner for oily or acne-prone skin and helps reduce spots or redness. The toner helps keep skin clear and balanced.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eRice Ferment Extract for Tightened Pores and Smooth Skin: The Plum rice water toner includes rice ferment extract that helps smoothen skin, reduce the appearance of enlarged pores, and improve texture. One of the best face toner for pore tightening, it supports skin clarity. It’s safe and effective for all skin types.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eOat Extract Calms and Relieves the Skin: This Plum toner contains oat extract, which calms sensitive or irritated skin. Whether you are looking for a toner for combination skin or dry skin, this should be your pick. The lightweight, non-sticky texture that hydrates and calms the skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eAlcohol Free and Safe for All Genders: This alcohol-free toner suits a wide range of skin types, including dry, oily, acne-prone, and normal skin. It’s gentle enough for sensitive skin, and ideal as a toner for women and a toner for men. It does not contain alcohol, parabens, synthetic colors, or fragrances.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\n\u003cspan class=\"a-list-item\"\u003eDermat Tested, Vegan, and Eco-Friendly: This plum toner niacinamide formula is vegan and contains no animal-derived ingredients. It is dermatologically tested, non-comedogenic, pH-balanced, and safe for daily use. Like all Plum products, it is cruelty-free and comes in a recyclable bottle. The plum 3% niacinamide \u0026amp; rice water face toner is a simple, effective step for clearer, smoother skin.\u003c\/span\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/c6db900a-8427-4a08-8723-8d1f676805aa.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/312e043a-8c83-4604-be1d-4dd3ab8d1263.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/f2916b31-e82e-4b95-88e1-02de4d1f244e.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"2\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/b8878bb8-4858-4c17-a1f8-fc2a7d08778e.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"3\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/5ab0dca3-f8c5-4619-a63f-d5bf664f0ebf.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/d3139442-cfc0-4119-9d54-72bf3e72b0de.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"2\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/e30f4686-47e7-42a8-b5ad-89b44acb2828.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"3\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/060d2b50-e534-4f06-916e-03e8b313ac5d.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"4\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/ea3002f4-2a37-4e6f-a0c9-2606c7ccf652.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":53955189735788,"sku":"B09PV4379W","price":13.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/41BNihr3HwL._SL1001.jpg?v=1782467333"},{"product_id":"plum-2-niacinamide-rice-water-superlight-gel-cream-moisturizer-for-face-oil-free-hydration-brightens-fades-blemishes-dermat-tested-all-skin-types-women-men-100-vegan-50-g-1","title":"Plum 2% Niacinamide \u0026 Rice Water Superlight Gel Cream Moisturizer for Face | Oil-Free Hydration | Brightens, Fades Blemishes | Dermat-Tested | All Skin Types | Women \u0026 Men | 100% Vegan | 50 g","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\n\u003cspan class=\"a-list-item\"\u003eMoisturizer\u003c\/span\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/1ca580fd-e5d2-4fc9-b4ad-fe1a8de315eb.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/30d35d58-47ca-4dc7-a12b-0d5862375004.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"2\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/f5de9b9c-4bee-4067-ba0d-fbbbdd534b58.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"3\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/7073c25d-5011-4ccc-9186-6cf8c0c18ca8.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/b3a96217-50e8-4140-8fc0-b35c57bbbfe5.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"2\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/a3c4142d-7738-495e-8342-fe8ecd9df6aa.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"3\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/fa60cb8a-1b66-4b08-a292-decdb359f8bf.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"4\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/e4932cf9-f58f-4c0f-bd0a-89cd949232d8.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"5\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/36dc1f65-3a51-47ab-967b-53b1200c57ae.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/ea3002f4-2a37-4e6f-a0c9-2606c7ccf652.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":53955195306348,"sku":"‎ B0C2Z5F5TJ","price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/41nFzsxYbvL.jpg?v=1782467820"},{"product_id":"plum-spf-50-pa-sunscreen-with-2-niacinamide-rice-water-in-vivo-tested-lightweight-no-white-cast-broad-spectrum-uva-uvb-protection-brightens-skin-reduces-tan-oily-dry-skin-50g","title":"Plum SPF 50 PA++++ Sunscreen with 2% Niacinamide \u0026 Rice Water | In-Vivo Tested | Lightweight, No White Cast | Broad Spectrum UVA\/UVB protection | Brightens Skin, Reduces Tan | Oily \u0026 Dry Skin | 50g","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eGlow Up with 2% Niacinamide: Brighten up with plum sunscreen SPF50! This hybrid formula fades blemishes, evens tone, and increases radiance, helping you achieve visibly fresher, healthier skin in just 2 weeks.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eHydration Hero with Rice Water: Give your skin a thirst quencher! this rice water sunscreen SPF 50 hydrates and softens skin, leaving it plump, smooth, and sun-ready.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eSPF 50 PA+++ Power: Superior sun defense with Plum Rice Water Sunscreen SPF 50! Blocks UVA\/UVB rays, helps reduce tanning 3x faster, and keeps photoaging at bay with hybrid filters. Yep, it's got your skin covered even on your busiest, sunniest days!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e4-Hour Water Resistance: No worries, just fun! Whether you're sweating it out or splashing in the pool, this SPF50 sunscreen for men and women has your back for 4 hours straight. Swim, sweat, repeat, this waterproof sunscreen is not quitting on you!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\n\u003cspan class=\"a-list-item\"\u003eNo White Cast, No Stickiness: Say goodbye to greasy, sticky sunscreens! This sunscreen spf 50 blends into your skin, leaving only soft, lightweight comfort behind. Light, comfy, and ready for all your sunny adventures.\u003c\/span\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/a87ac47c-5018-4458-93e5-6234212038dd.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/fe37a428-b5c1-4fa3-abb7-ea9c2faffb1b.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"2\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/a3724676-1d67-41ef-afb8-9962bc55f0d0.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"3\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/1c63838a-fafd-43d7-b00a-a52efc91c395.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"4\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/895f3f4d-bb52-4073-b5d5-4080f90902ae.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"5\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/741cab9d-8a22-4ad4-8c4e-ac8843a69264.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"6\"\u003e\u003cimg src=\"https:\/\/m.media-amazon.com\/images\/S\/aplus-media-library-service-media\/ea3002f4-2a37-4e6f-a0c9-2606c7ccf652.__CR0,0,1464,600_PT0_SX1464_V1___.jpg\" alt=\"1\"\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":53955724935532,"sku":"B0BVZ2MYVR","price":12.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/4195Nl-Fa9L._SL1001.jpg?v=1782475382"},{"product_id":"plum-naturstudio-glitzy-gel-shimmery-eyeliner-04-glistening-olive","title":"Plum Naturstudio Glitzy Gel Shimmery Eyeliner - 04 Glistening Olive","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eCreamy Smooth Glide: NaturStudio Glitzy Gel Eyeliner effortlessly glides along your lash line, delivering a luxurious touch of glam\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eSuper Pigmented Finish: Command attention with vibrant color payoff that makes your eyes pop with intensity\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eWaterproof \u0026amp; Smudge-proof Formula: Rain or shine, your look stays flawless with a formula that locks in color without smudging or budging\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eEnhanced with Glitter Particles: Infused with dazzling glitter particles, add a touch of sparkle that catches the light and steals the show\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eAll-day Comfortable Wear: Stay comfortable from dawn to dusk with long-lasting wear that ensures you slay without any discomfort. Ophthalmologist and dermatologist-tested, because your eyes deserve nothing but the best!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eGet your glam game on with NaturStudio Glitzy Gel Eyeliner: creamy, waterproof, and infused with glitter for all-day dazzle.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":53979391820140,"sku":"B0D674NVQS","price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/41WMq_0u09L._SL1001.jpg?v=1782815139"},{"product_id":"plum-naturstudio-glitzy-gel-shimmery-eyeliner-02-sparkling-blue","title":"Plum Naturstudio Glitzy Gel Shimmery Eyeliner - 02 Sparkling Blue","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eCreamy Smooth Glide: NaturStudio Glitzy Gel Eyeliner effortlessly glides along your lash line, delivering a luxurious touch of glam\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eSuper Pigmented Finish: Command attention with vibrant color payoff that makes your eyes pop with intensity\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eWaterproof \u0026amp; Smudge-proof Formula: Rain or shine, your look stays flawless with a formula that locks in color without smudging or budging\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eEnhanced with Glitter Particles: Infused with dazzling glitter particles, add a touch of sparkle that catches the light and steals the show\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eAll-day Comfortable Wear: Stay comfortable from dawn to dusk with long-lasting wear that ensures you slay without any discomfort. Ophthalmologist and dermatologist-tested, because your eyes deserve nothing but the best!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eGet your glam game on with NaturStudio Glitzy Gel Eyeliner: creamy, waterproof, and infused with glitter for all-day dazzle.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":53979415708012,"sku":"B0D671MSSG","price":14.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/41P-YQnhtXL._SL1001.jpg?v=1782815644"},{"product_id":"plum-bodylovin-vanilla-caramello-body-lotion-cocoa-butter-vitamin-b5-for-deep-moisturization-non-greasy-soft-glowing-skin-for-dry-to-very-dry-skin-warm-cozy-vanilla-fragrance-200ml","title":"Plum BodyLovin' Vanilla Caramello Body Lotion | Cocoa Butter \u0026 Vitamin B5 for Deep Moisturization | Non-Greasy | Soft \u0026 Glowing Skin | for Dry to Very Dry Skin | Warm \u0026 Cozy Vanilla Fragrance – 200ml","description":"\u003ch2 class=\"a-size-base-plus a-text-bold\"\u003eAbout this item\u003c\/h2\u003e\n\u003cul class=\"a-unordered-list a-vertical a-spacing-mini\"\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eDeep Moisturization: Enriched with cocoa butter, this lotion deeply nourishes and hydrates your skin, leaving it soft, smooth, and well-moisturized.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eGlow-Boosting Formula: Packed with Vitamin B5, this lotion helps enhance your skin’s natural glow while providing essential moisture for radiant, healthy skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003eNon-Greasy Texture: The feather-light, non-greasy formula quickly absorbs into your skin, offering lasting hydration without any oily residue.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"a-spacing-mini\"\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eVanilla Caramello Body Lotion with Warm \u0026amp; Cozy Fragrance: Indulge in the irresistible blend of creamy vanilla and velvety caramel, delivering a decadent, sweet scent that makes your skin smell delicious all day long\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":54008880234860,"sku":"B0FM7VYRPW","price":11.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/41-JGELNZ3L._SL1001.jpg?v=1783595295"},{"product_id":"plum-10-niacinamide-brightening-face-serum-with-rice-water-fades-acne-marks-for-oily-to-dry-skin-30ml","title":"Plum 10% Niacinamide Brightening Face Serum with Rice Water, Fades Acne Marks, for Oily to Dry Skin (30ml)","description":"\u003cdiv\u003e\n\u003ch1\u003ePlum 10% Niacinamide Brightening Face Serum with Rice Water (30ml)\u003c\/h1\u003e\n\u003cp\u003ePlum 10% Niacinamide Brightening Face Serum with Rice Water is a 30ml treatment designed to brighten the complexion and fade acne marks for skin that ranges from oily to dry. The formula centers on a 10% concentration of niacinamide and includes rice water to support an even tone.\u003c\/p\u003e\n\u003cp\u003eKey features:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eActive ingredients: 10% niacinamide and rice water\u003c\/li\u003e\n\u003cli\u003eTargets: brighten the complexion and fade acne marks\u003c\/li\u003e\n\u003cli\u003eSkin type: suitable for oily to dry skin\u003c\/li\u003e\n\u003cli\u003eSize: 30ml\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWhy choose this serum: it combines a high-niacinamide concentration with rice water in a 30ml bottle, offering a targeted option for improving uneven tone while addressing marks across a range of skin types.\u003c\/p\u003e\n\u003cp\u003eWho it’s for: ideal for individuals seeking a brightening serum that also helps fade acne marks, with a formulation that accommodates oilier and drier skin conditions.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00001057_1a.jpg\" alt=\"Banner\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00001057_2a.jpg\" alt=\"Banner\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00001057_3a.jpg\" alt=\"Banner\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00001057_4a.jpg\" alt=\"Banner\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00001057_5a.jpg\" alt=\"Banner\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":54090764255596,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/d4efa8aPLUMX00000133_01.jpg?v=1785087013"},{"product_id":"plum-green-tea-night-gel-cream-with-glycolic-acid-fights-acne-for-clear-oil-free-youthfulskin-50ml","title":"Plum Green Tea Night Gel Cream With Glycolic Acid, Fights Acne For Clear,Oil-Free,YouthfulSkin (50ml)","description":"\u003cp\u003e\u003cimg alt=\"Plum\" src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/737534800522night-gel-2_01.png?v=1618991045\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/737534800522night-gel-2_02.png?v=1618991045\" alt=\"Plum\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/737534800522night-gel-2_03.png?v=1618991045\" alt=\"Plum\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/737534800522night-gel-2_04.png?v=1618991045\" alt=\"Plum\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/737534800522night-gel-2_05.jpg?v=1618997887\" alt=\"Plum\"\u003e\u003c\/p\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":54097595761004,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/aeb54c4737534800522_1.jpg?v=1785209612"},{"product_id":"plum-mandarin-15-vitamin-c-glow-face-serum-dermat-tested-to-fight-dark-spots-dull-skin-30ml","title":"Plum Mandarin \u0026 15% Vitamin C Glow Face Serum Dermat Tested To Fight Dark Spots \u0026 Dull Skin (30ml)","description":"\u003cp\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000069-1.jpg\" alt=\"Banner\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000069-2.jpg\" alt=\"Banner\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000069-3.jpg\" alt=\"Banner\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000069-4.jpg\" alt=\"Banner\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000069-5.jpg\" alt=\"Banner\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000069-6.jpg\" alt=\"Banner\"\u003e\u003c\/p\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":54111816712556,"sku":null,"price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/b0b3422PLUMX00000068_1.jpg?v=1785434802"},{"product_id":"plum-coconut-milk-peptides-strength-and-shine-shampoo-750ml","title":"Plum Coconut Milk \u0026 Peptides Strength And Shine Shampoo (750ml)","description":"\u003cp\u003e22x Softer Hair in 1 Wash!\u003c\/p\u003e\n\u003cp\u003eGet your soft hair fix in just 1 wash with the nourishing power of coconut milk and the moisture-retaining benefits of peptides in this gentle, hydrating shampoo. Perfect as a moisturizing shampoo for dry hair, it softens and smooths rough, dry strands while boosting moisture and shine.\u003c\/p\u003e\n\u003cp\u003eEnriched with vitamins, minerals, and fatty acids from nutrient-rich coconut milk, along with amino acids from moisture-locking peptides, this shampoo works to soften hair from the inside out, leaving it smooth, silky, and revitalized. For the best results, complete your routine with Plum Coconut Milk \u0026amp; Peptides Conditioner, Hair Mask, and Serum.\u003c\/p\u003e\n\u003cp\u003eInstrumental study at an independent, expert-graded lab; August 2023.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFeatures:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eShampoo that deeply nourishes and hydrates hair\u003c\/li\u003e\n\u003cli\u003eInfused with rich coconut milk, along with amino acids from moisture-locking peptides\u003c\/li\u003e\n\u003cli\u003e22x softer hair from the first wash\u003c\/li\u003e\n\u003cli\u003epH balanced to protect hair's natural chemistry\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eAbout the Brand:\u003cspan\u003e \u003c\/span\u003e\u003c\/b\u003eChemistry, done with heart” is how best to describe Plum. Its award-winning skincare formulas delight Plumsters while delivering clinically proven results. Founded in 2014 by hands-on formulator and chemical engineer Shankar Prasad, Plum is one of India’s most admired new-age beauty \u0026amp; personal care brands. Its unique approach of bringing together high-potency actives with botanical and mineral ingredients has expanded beyond safe, effective skincare to successful haircare and body care ranges.Beyond being a leading digital-first brand, Plum is now available at 25,000+ retail outlets across India and steadily expanding into international markets.\u003c\/p\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":54126186856812,"sku":null,"price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/26a92568904430209007_01.jpg?v=1785658828"},{"product_id":"plum-2-niacinamide-rice-water-spf-50-pa-sunscreen-fades-tan-for-oily-to-dry-skin-type-80g","title":"Plum 2% Niacinamide \u0026 Rice Water SPF 50 PA+++ Sunscreen, Fades Tan, For Oily To Dry Skin Type (80g)","description":"\u003cp\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000578_1a.jpg\" alt=\"Banner\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000578_2a.jpg\" alt=\"Banner\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000578_3a.jpg\" alt=\"Banner\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000578_4a.jpg\" alt=\"Banner\"\u003e\u003cimg src=\"https:\/\/adn-static1.nykaa.com\/media\/wysiwyg\/PLUMX00000578_5a.jpg\" alt=\"Banner\"\u003e\u003c\/p\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eWhat it's like when you actually use it\u003c\/h3\u003e\n\u003cp\u003eThis is one of those sunscreens that's easy to reach for every day. It spreads without much effort, doesn't feel heavy, and settles nicely without leaving that sticky film some formulas do.\u003c\/p\u003e\n\u003cp\u003eIt's not too matte and not too dewy either, so it just blends into most routines without needing much thought.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003ePlum 2% Niacinamide \u0026amp; Rice Water SPF 50 PA+++ Sunscreen, Fades Tan, For Oily To Dry Skin Type:\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003eDaily sun protection\u003c\/li\u003e\n\u003cli\u003eUneven tone and tanning concerns\u003c\/li\u003e\n\u003cli\u003eOily to normal and even slightly dry skin\u003c\/li\u003e\n\u003cli\u003ePeople who prefer a light, comfortable sunscreen\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eMay not suit:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003eThose who want a very matte finish\u003c\/li\u003e\n\u003cli\u003eVery dry skin without layering a moisturiser\u003c\/li\u003e\n\u003cli\u003eLong outdoor exposure without frequent reapplication\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eWhat it really does over time\u003c\/h3\u003e\n\u003cp\u003eThis one is more about protection and keeping things balanced.\u003c\/p\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003eHelps protect skin from sun damage\u003c\/li\u003e\n\u003cli\u003eSupports a more even-looking tone over time\u003c\/li\u003e\n\u003cli\u003eReduces the chances of tanning with regular use\u003c\/li\u003e\n\u003cli\u003eKeeps skin feeling comfortable through the day\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIt won't actively treat pigmentation, but it helps prevent it from getting worse.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eWhy people keep using it\u003c\/h3\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003eLight texture that doesn't feel heavy\u003c\/li\u003e\n\u003cli\u003eEasy to wear under makeup\u003c\/li\u003e\n\u003cli\u003eDoesn't leave a greasy finish\u003c\/li\u003e\n\u003cli\u003eWorks for both simple and layered routines\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIt's the kind of sunscreen you don't end up skipping.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eWhat you might notice\u003c\/h3\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003eSkin feels smooth after application\u003c\/li\u003e\n\u003cli\u003eNo heavy or sticky residue\u003c\/li\u003e\n\u003cli\u003eBlends in without much effort\u003c\/li\u003e\n\u003cli\u003eComfortable for daily wear\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eHow it feels on the skin\u003c\/h3\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003eLightweight cream texture\u003c\/li\u003e\n\u003cli\u003eSpreads evenly without dragging\u003c\/li\u003e\n\u003cli\u003eAbsorbs at a normal pace\u003c\/li\u003e\n\u003cli\u003eLeaves a soft, natural finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThere's a mild fragrance, but nothing too strong.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eWhat's inside\u003c\/h3\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003eNiacinamide at 2 percent for helping skin look more even\u003c\/li\u003e\n\u003cli\u003eRice water extract for a smoother, slightly brighter look\u003c\/li\u003e\n\u003cli\u003eUV filters for protection against sun exposure\u003c\/li\u003e\n\u003cli\u003eBasic hydrating ingredients to keep skin comfortable\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e(Ingredient order can vary slightly, so the product page is best for exact INCI details.)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eWho this tends to work well for\u003c\/h3\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003eOily to normal skin types\u003c\/li\u003e\n\u003cli\u003ePeople dealing with tanning or uneven tone\u003c\/li\u003e\n\u003cli\u003eDaily sunscreen users\u003c\/li\u003e\n\u003cli\u003eBeginners building a simple routine\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eWho might want something else\u003c\/h3\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003ePeople who prefer a fully matte sunscreen\u003c\/li\u003e\n\u003cli\u003eVery dry skin needing richer hydration\u003c\/li\u003e\n\u003cli\u003eOutdoor-heavy routines with sweat\u003c\/li\u003e\n\u003cli\u003eFragrance-sensitive users\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eWhere people usually go wrong\u003c\/h3\u003e\n\u003cul class=\"AEO-pdp-list\"\u003e\n\u003cli\u003eUsing too little product\u003c\/li\u003e\n\u003cli\u003eNot reapplying during the day\u003c\/li\u003e\n\u003cli\u003eSkipping neck and exposed areas\u003c\/li\u003e\n\u003cli\u003eApplying only once in the morning\u003c\/li\u003e\n\u003cli\u003eExpecting sunscreen to fix existing pigmentation\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-section\"\u003e\n\u003ch3 class=\"AEO-pdp-section-title\"\u003eCommon Questions\u003c\/h3\u003e\n\u003cdiv class=\"AEO-pdp-faq-item\"\u003e\n\u003cspan class=\"AEO-pdp-faq-question\"\u003eQ1: Is it suitable for all skin types?\u003c\/span\u003e\n\u003cp class=\"AEO-pdp-faq-answer\"\u003eYes, it works for most skin types, especially oily to normal.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-faq-item\"\u003e\n\u003cspan class=\"AEO-pdp-faq-question\"\u003eQ2: Does it help with tanning?\u003c\/span\u003e\n\u003cp class=\"AEO-pdp-faq-answer\"\u003eIt helps prevent tanning when used regularly.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-faq-item\"\u003e\n\u003cspan class=\"AEO-pdp-faq-question\"\u003eQ3: Does it feel greasy?\u003c\/span\u003e\n\u003cp class=\"AEO-pdp-faq-answer\"\u003eNo, it settles into a soft, balanced finish.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-faq-item\"\u003e\n\u003cspan class=\"AEO-pdp-faq-question\"\u003eQ4: Can it be used under makeup?\u003c\/span\u003e\n\u003cp class=\"AEO-pdp-faq-answer\"\u003eYes, it layers well.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-faq-item\"\u003e\n\u003cspan class=\"AEO-pdp-faq-question\"\u003eQ5: Is it okay for daily use?\u003c\/span\u003e\n\u003cp class=\"AEO-pdp-faq-answer\"\u003eYes, it's meant for everyday wear.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-faq-item\"\u003e\n\u003cspan class=\"AEO-pdp-faq-question\"\u003eQ6: How often should I reapply?\u003c\/span\u003e\n\u003cp class=\"AEO-pdp-faq-answer\"\u003eEvery 2-3 hours during sun exposure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"AEO-pdp-faq-item\"\u003e\n\u003cspan class=\"AEO-pdp-faq-question\"\u003eQ7: Does it leave a white cast?\u003c\/span\u003e\n\u003cp class=\"AEO-pdp-faq-answer\"\u003eNo, it blends in quite well.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":54127092793708,"sku":null,"price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/2e61b98PLUMX00001080_01.jpg?v=1785688864"},{"product_id":"plum-black-rice-niacinamide-txa-10-night-clarity-jelly-serum-25ml","title":"Plum Black Rice \u0026 Niacinamide-TXA 10% Night Clarity Jelly Serum (25ml)","description":"\u003cp\u003ePigmentation and stubborn acne marks are among the toughest skin concerns, because breakouts may fade, but the marks often stay behind.Plum’s Black Rice \u0026amp; Niacinamide-TXA 10% Night Clarity Jelly Serum combines 7% Niacinamide and 3% Tranexamic Acid to target pigmentation through multiple pathways, helping visibly reduce dark spots, stubborn acne marks, and improve overall skin clarity.Powered by 20% proprietary Black Rice Extract sourced from Northeast India, this antioxidant-rich night serum comes in a first-of-its-kind ActiveHold™ Jelly Formula that forms a breathable, long-contact layer on the skin to help maximise overnight efficacy while your skin is in repair mode.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFeatures:\u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMulti-pathway spot fading3% Tranexamic Acid and 7% Niacinamide work together to target pigmentation at different stages, helping fade stubborn acne marks and dark spots while reducing the chances of new pigmentation forming.\u003c\/li\u003e\n\u003cli\u003eProprietary Black Rice ExtractMade with 20% Black Rice Extract sourced from Northeast India and selected for high anthocyanin content, offering potent antioxidant support against environmental stress.\u003c\/li\u003e\n\u003cli\u003ePrecision-led formulationDeveloped over 500+ days to arrive at an optimal blend of 20% Black Rice, 7% Niacinamide, and 3% Tranexamic Acid for effective spot-fading action without compromising skin comfort.\u003c\/li\u003e\n\u003cli\u003eActiveHold™ Jelly FormulaThe unique jelly-based matrix creates a breathable, long-contact layer that helps keep actives anchored to the skin overnight for sustained delivery and enhanced efficacy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eAbout the Brand:\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003e“Chemistry, done with heart” best describes Plum. Its award-winning skincare formulas delight Plumsters while delivering clinically proven results. Founded in 2014 by hands-on formulator and chemical engineer Shankar Prasad, Plum is one of India’s most admired new-age beauty and personal care brands. Plum brings together high-potency actives with botanical and mineral ingredients, expanding from safe and effective skincare into haircare and body care ranges. Beyond being a leading digital-first brand, Plum is now available at over 25,000 retail outlets across India and continues to expand into international markets.\u003c\/p\u003e","brand":"Plum","offers":[{"title":"Default Title","offer_id":54133074133356,"sku":null,"price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0979\/2618\/5324\/files\/2e61b98PLUMX00001365_01.jpg?v=1785835801"}],"url":"https:\/\/beautybrats.com\/collections\/plum.oembed?page=2","provider":"BEAUTY BRATS","version":"1.0","type":"link"}